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Cortex + Getty Images, Artificial Intelligence for image performance

The world's most advanced AI for marketing images is now available to all Getty customers.

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The most innovative AI for marketing images ever created

Getty Images has teamed up with Cortex to create a powerful way for content marketers to create and deploy marketing content proven to increase engagement on social media by over 6X using Cortex Artificial Intelligence and powered by Getty's expansive image library.

Cortex automates planning, creating, and distributing content on social media in seconds; and continually improves itself using machine learning. Now available exclusively to Getty customers.



Find the best opportunities for your content

Using Cortex's leading visual AI you can find out what is the underlying driver's of your content's performance and identify new opportunities to grow. Some of the insight we can provide:

  • Content Audit - Know the visual components and accompanying text that have the greatest effects on your brand's performance.
  • Competitive Content Audit - Understand what drives your competitor's content and discover opportunities to gain ground.
  • Visual Vocabulary - Each industry has a visual style. Understand the patterns that resonate with consumers, while finding the perfect opportunities to stand out.
  • X vs. Y StudyEvery brand has that burning question that no traditional method can help them answer. For example, is my beer brand the most social beer?
  • Launch Analysis - Taking a new product to market, or expanding into new territory? Our AI will provide you with a launch analysis to help you make the right creative decisions on positioning and messaging.
  • Diversity Audit - Do your visual assets represent the diverse customers you serve? Find out the diversity of the people in your content by race, gender, and age to best connect with your customers.


 Results Through Data Header

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Cortex platform includes

Content Marketing Strategy

Receive a custom strategy optimized for your goals that adapts based on your audience’s behavior and learns over time

Content Creation

See what colors, images, text, hashtags, and other content elements drive the consumer behaviors that you want.

Reporting and Analytics

Track your success. Get a clear view of how your social media efforts performance at a glance, with all the data to see what’s working.

Advertising Optimization

Ensure that you’re spending your promotion budget perfectly. Cortex gives you the optimal spend for each post.

Competitor Tracking

Automatically keep an eye on your competition with full visibility into their actions and what’s working for them.

Enterprise Profile Management

Easily monitor all your profiles. Identify low performers, schedule updates, and find trends.

Cortex’s brain is an Artificial Intelligence platform that understands marketing content and predicts how consumers will react to that content. We look at over 50 features in each piece of content posted by brands and their competitors such as objects in images, keywords, hashtags, timing, cadence and more.

Using this set of ‘features’ and machine learning models, Cortex creates custom content creation and deployment strategies for any brand.


Brands tracked


Engagements tracked per day


New pieces of content analyzed per day


Identifiable visual objects

Ready For Smarter Content

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