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Creative Testing Made Simple


No more endless A/B testing to find what is driving conversions. Cortex's AI analyzes content from your brand - and anyone else's - so you always know what's working and why.

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Stop guessing why creative converts

Cortex's AI analyzes all the content from:

  • Your Brand
  • Competitors
  • Your Industry
  • Influencers
  • Media Outlets
  • Much More

Then shows you all the creative choices that are paying off - and those that aren't.

Trusted By the World's Best Brands

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Supercharge Your Creative Strategy

Break down exactly which visual content trends impact performance. Know what to keep doing, what to change, and what to test to boost conversions.

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Use Cases

Built to minimize guessing and maximize ROI

Data Driven Creative Strategy

Know which creative concepts are resonating with any audience before you invest in creating content.

Campaign Planning

Insights into everything from shot construction to cropping and color correcting so you can be confident your content will drive ROI.

Optimize Any Channel

Channel specific insights to make sure every piece of content resonates with the right audience segment on the right channel.

Customize to Your Brand

Create custom identification tags so you're always tracking what matters to your brand

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Case Studies

St. Regis

St. Regis

See how this modern luxury hospitality brand found a way to highlight individual properties and grow their engagement 72x on Facebook.
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Bud Light

Which beer brings the most people together for good times? Bud Light wanted to find out what UGC could tell them about different beer audiences. The answers might surprise you.

Kao Salon

With brands such as KMS, Goldwell, Oribe, John Frieda, and more, Kao is one of the most trusted names in beauty with salon professionals. A key piece of their digital transformation is finding ways to incorporate data and analytics into all aspects of the business

Visit Utah

Using Cortex Utah noticed their ski content, their busiest season of the year, was underperforming. With the season fast approaching, Utah needed to know how to make Ski content that resonated with their audience.

"Seeing exactly what looks we need to be creating is so powerful. And when we see an industry standard trend completely moving in a different direction than we expected, it's very empowering to our creative directors.

It makes it easy to say the standard way we were doing our campaigns and our beauty shots doesn't work."

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Tanja Tschech, Kao Corporation

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