Creativity doesn’t have to be an black box immune to data in your marketing process.
Know what photos, videos, and text will drive your consumers to react, engage, and purchase. Benchmark your posts against your competition and industry to learn what elements are really driving their results.
The first artificial intelligence built for content marketers, Cortex gives innovative brands a huge competitive advantage.
Information on AI and its place in content marketing, best practices, research explainers, how to’s, and case studies
Coming up with creative ideas for new content and marketing campaigns is tough work. It can be easy to get dragged into derivative thinking and create uninspired work. Generating good ideas requires...
In our fast paced and hyper-visual world, content is being produced at historically rapid rate. This constant bombardment of endless information, plus our continually shrinking attention spans...
The Creative’s Guide to Writing Content Optimization